Marketing

Three Simple Email Tactics To Re-Activate Your Old Customers

Three Simple Email Tactics To Re-Activate Your Old Customers

“One old friend is better than two new ones” we say to appreciate the loyalty of our old friends. This is also true for old customers, even if they are not engaged with your business anymore. The cost...
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Marketing
How To Grow Your Email List & Set Good Subject Lines - Interview With Matthew Paulson

How To Grow Your Email List & Set Good Subject Lines - Interview With Matthew Paulson

Matthew Paulson - entrepreneur, investor and author of Email Marketing Demystified.What is the biggest email marketing mistake or mistakes that you see companies make every day? MP: The biggest mistak...
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Marketing
Move Your Social Media Marketing from Okay to Amazing

Move Your Social Media Marketing from Okay to Amazing

A standard approach to social media marketing will get you standard, not stellar, results. Sure, post according to the recommended times. Follow formatting guidelines for various platforms and how bes...
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Marketing
Online Reviews

How to Get More Online Reviews and What to Do with Them

Online reviews have become a major factor in how consumers make purchase decisions. If you've been ignoring them, now is the time to start getting proactive. Gathering and promoting online reviews can help you gain customers, build brand awareness, and increase sales. 
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Marketing
Timeless Sales Strategies to Teach Your Team

Timeless Sales Strategies to Teach Your Team

Refresh your sales strategies with these time-tested and proved approaches, and make sure your team knows what they are and how to use them. Make your customers comfortable. Discomfort is the enemy ...
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Marketing
Michael Leander - People still make the same email marketing mistakes they did ten years ago

Michael Leander - People still make the same email marketing mistakes they did ten years ago

Michael Leander as a direct marketing pro with over 20 years of experience. He also he is mostly known as a permission based email marketing guru, he is a firm believer in multi-channel promotion and ...
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Marketing