Cold Calling Tips

Cold calling tips that really work

IMPORTANT! As of January 1, 2021, telephony options are available only to Bitrix24 commercial plan users. Please see Bitrix24 pricing page for current information.

As you probably know, Bitrix24 is the world’s leading free call center and CRM software. More than 3 million companies use our platform, making millions of phone calls every month, many of them icy-cold. Needless to say, we know a lot about succeeding (or failing) at cold calling. Here are out top three tips.

Cold Calling Tip #1. Use cold call scripting software. The scripting solutions give your agents a roadmap for all possible routes a conversation might take. When you anticipate possible outcomes, it’s much easier to steer the conversation in the desired direction. If you are looking for cold call scripts that are integrated with our free platform, consider CallHelper.

Cold Calling Tip #2. Record all conversations. If you are using Bitrix24, you know that all calls made from and received inside Bitrix24 can be automatically recorded free of charge. Not all solutions offer this option, so if you aren’t a Bitrix24 user, you might need to find a third-party call recorder. The reason why you want to record all conversations with prospects is simple – practice makes perfect. But listening to past talks, it’s much easier to understand why you lost or won that time and improve your cold calling skills.

Cold Calling Tip #3. Use CRM. Not to toot our horn too much, Bitrix24 is the only free call center platform that comes with a free CRM as well. CRM gives you a wealth of information about your prospects and customers – where they live, how many times you’ve contacted them before, what purchases they’ve made, etc. When you have access to that information, you can make the conversation a lot more personal and that’s proven to increase your chances of closing the sale.

Register now or check out our videos and Bitrix24 manual for a quick start.

* Please note that the information may have changed since the publication. For current prices and features please visit Bitrix24 pricing page.

P.S. If you share this page in Facebook or Twitter with hashtag #bitrix24, you'll automatically get a chance to win a 12-month subscription for Bitrix24 Professional ($2400/yr value)

Basic features

Telephony features

  • Voicemail
  • Call queue
  • Call recording
  • Call waiting/on hold
  • Call transfer
  • Call forwarding to mobile
  • Employee extensions
Call Center Software 1

Call center CRM

  • Calls from CRM
  • Clients connected to assigned managers automatically
  • Client information visible during phone call
  • Create new lead during phone call
  • Create new lead for each missed call
  • Call scheduling
Call Center Software 2

Phone number

Call Center Software 3

For more technical information, please refer to Bitrix24 manuals regarding how you can set up Bitrix24 as cloud or self hosted call center software.

9,000,000+ organizations have chosen Bitrix24