If you're searching for Squarespace alternatives, you're likely not just building a website. You're running a business. For freelancers and digital agencies managing 5, 15, or 50+ client projects at a time, Squarespace can be a great starting point. It's easy to use, visually appealing, and fast to launch.
But as your agency grows, new challenges emerge:
No white-label control
Per-site pricing that compounds quickly
Separate CRM and project management tools
No centralized client portal
Disconnected billing and invoicing
At some point, you realize you don't just need a website builder. You need an agency operating system. This guide explores the best Squarespace alternatives, with a focus on platforms that help agencies build client sites AND manage their entire business – from lead capture to delivery to invoicing.
Squarespace is optimized for end users – small businesses, creatives, solopreneurs. It was not built primarily for agencies managing dozens of clients simultaneously. Here's where friction begins.
Agencies sell expertise. When clients log into backend systems or receive system-generated emails that display “Powered by Squarespace,” it subtly weakens your brand authority. For small freelance projects, this may not matter. But for growing agencies, brand control becomes strategic.
Common white-label limitations include:
Platform branding in admin panels
Limited customization of backend experience
No fully branded client portal
No ability to control infrastructure perception
Clients often assume the tool is the value – not your expertise. A strong white label website builder gives agencies:
Full brand presentation
Complete content management system
Custom domains for client portals
Branded communication flows
Greater perceived authority
This becomes especially important when selling high-ticket retainers or enterprise-level projects.
Squarespace pricing is per site. For an agency managing 10 client websites, 25 client websites, or even 50 client websites, monthly costs multiply quickly. Even at modest pricing tiers, agencies often pay $20–$40 per site/month. At 25 sites, that's $500–$1,000 per month – just for hosting and builder access. This doesn't include:
CRM software
Project management tools
Invoicing systems
Communication platforms
Ecommerce tools
SEO tools
As agencies grow, margins shrink due to stacked subscriptions. A scalable website builder for agencies should allow you to centralize multiple sites and manage operations without multiplying base costs linearly.
Perhaps the biggest limitation is fragmentation. Squarespace builds websites. But agencies also need advanced features that many other website builders (even the best Squarespace alternatives) simply do not offer:
CRM to manage leads and clients
Sales pipelines
Proposal tracking
Project management
Time tracking
File storage
Client communication
Invoicing and payments
Most agencies using Squarespace also subscribe to HubSpot or another CRM; Asana, ClickUp, or Monday for projects; QuickBooks or FreshBooks for invoicing; Slack or Teams for communication and AI features.
This creates operational complexity. Leads come in via website forms → manually entered into CRM. Deals close → manually create project in PM tool. Projects finish → manually generate invoice in accounting software.
No single system tracks client lifecycle, project status, payment status, and communication history. Agencies don't just build websites – they manage client relationships. And Squarespace doesn't address that.
[BANNER type="lead_banner_2" blockquote="\"We were able to create what we wanted for our department. And we found that it would allow us to combine a lot of different programs that we were using to one resource!\"" user-picture-src='https://www.bitrix24.com/upload/optimizer/converted/upload/iblock/70e/6zv57pd7elpreth4cdpvuz35aj6igpz8.png.webp?1742830688447' user-name="Administrative Assistant for Mobilization, Kendall Furnish" user-description="Team Expansion"]If you're evaluating a serious alternative to Squarespace, the question isn't “Which builder looks better?" It's, "Which platform helps me scale my agency?" Let's break down what modern agencies require.
Every agency has a pipeline: website inquiries, discovery calls, proposals sent, contracts signed, retainers renewed, etc. Without a proper CRM, tracking this pipeline becomes chaotic. A modern agency website platform should include:
Centralized client database
Deal pipeline tracking
Contact history
Notes and call logs
Automated follow-ups
Lead capture from web forms
Ecommerce tools
SEO tools
Marketing features
When your website builder integrates directly with CRM, leads automatically populate your pipeline. No manual data entry. No lost inquiries. This creates predictable growth – not reactive scrambling. Explore integrated CRM features when evaluating alternatives.
Once a deal closes, the work begins. Agencies must manage website design, content collection, revisions, launch milestones, SEO setup, and ongoing maintenance. Project management should connect directly to the client record. This allows:
Timeline visibility
Gantt charts
Task assignments
Deliverable tracking
Client approvals
File sharing
Without integration, project updates and client communications get scattered. A true agency website platform must bridge sales and delivery seamlessly.
After delivery, agencies invoice. And ideally:
Quotes convert directly into invoices
Invoices connect to CRM deals
Payment status updates client record
Automated reminders reduce late payments
When billing lives in a separate tool, reconciliation becomes manual. An integrated system improves cash flow visibility, revenue forecasting, client payment tracking, and administrative efficiency. For agencies scaling beyond solo freelancing, this becomes essential.
Now let's explore the best Squarespace alternatives for agencies and freelancers seeking operational integration. We'll prioritize platforms that support such key features as:
Website creation
Client management
Project tracking
Invoicing
Communication
Scalability
Unlike other website builders, Bitrix24 isn't just about building websites. It's a complete agency operating system. Where Squarespace focuses on site creation, Bitrix24 connects website building, CRM, project management, invoicing, client communication, and automation – all in one platform.
Bitrix24 includes a powerful AI website builder capable of:
Building industry-specific websites
Generating sites from templates
Creating fully custom websites from scratch
Designing landing pages
Creating web forms
Launching complete online stores
Integrating with third-party apps
The AI can generate layouts and content suggestions tailored to specific industries – saving agencies hours in initial build time. Massive advantage: Bitrix24's website builder is fully integrated with CRM, lead capture, e-commerce, product catalog, and marketing features.
When a visitor fills out a form: → Contact is created in CRM → Deal enters pipeline → Automation sequence can trigger → Project can be created upon closing. No integrations required. Learn more about Bitrix24 Sites & Stores.
Bitrix24 CRM includes a client database, deal pipelines, contact history, lead capture contact forms, sales automation, email integration, and other sales features. This means your website builder isn't isolated – it feeds directly into your sales engine.
Bitrix24 Tasks & Projects allows agencies to manage client timelines, deliverables, Gantt charts, task dependencies, file storage, and client approvals. Everything connects back to the CRM deal. No switching tools.
Bitrix24 includes built-in estimates, invoices, payment tracking, and automated reminders. Estimates can convert into deals, then projects, then invoices – all within one system.
Bitrix24 includes messenger, video calls, email integration, and shared client workspaces. Agencies can create client portals for collaboration, file sharing, and approvals.
Automation supports client onboarding workflows, follow-up sequences, lead nurturing, task creation, and invoice reminders. This reduces manual admin overhead.
Instead of stitching together: Squarespace + CRM + PM + Invoicing + Slack. Consolidate into one integrated agency platform. Explore Bitrix24 solutions and sign up for the free plan today. When it comes to paid plans, the Basic plan is the one to get started with.
While Bitrix24 positions itself as one of the best Squarespace alternatives and a strong operational platform for agencies, it's important to evaluate other leading website builders often considered as alternatives to Squarespace. Each platform has strengths – but not all are built for scalable agency operations.
Maximize efficiency with productivity and AI-powered automation tools from Bitrix24.
GET BITRIX24 FREEWordPress powers over 40% of the web and is often the default alternative for agencies outgrowing Squarespace. Strengths:
Unlimited customization
Massive plugin ecosystem
Strong SEO capabilities
Full code access
True white-label potential
With WordPress (especially self-hosted), agencies have full control over branding, hosting, and customization. However, WordPress introduces complexity:
Hosting management
Security updates
Plugin conflicts
Maintenance overhead
Separate CRM and PM tools required
While WordPress excels in flexibility, it is not an integrated agency platform. You still need:
CRM software
Project management tool
Invoicing solution
Communication system
Best for: Agencies with technical resources prioritizing full customization over operational consolidation.
Wix competes directly with Squarespace in ease of use. Strengths:
Drag-and-drop builder
Quick setup
Built-in hosting
App marketplace
Wix is similar to Squarespace in its positioning: great for small businesses and freelancers building individual sites. However, like Squarespace, it lacks:
Deep white-label control
Built-in CRM suitable for agency sales pipelines
Integrated project management
Centralized multi-client dashboard
For agencies managing many clients, Wix replicates many of the same scaling challenges. Best for: Freelancers needing quick site launches without operational consolidation.
Webflow appeals to agencies wanting advanced visual control without traditional coding. Strengths:
Pixel-perfect design
CMS flexibility
Clean code export
Strong designer appeal
Webflow provides more creative control than Squarespace and Wix. However:
Per-site pricing remains
No integrated CRM for agency operations
No built-in project management
Limited billing tools
Agencies still require external systems for managing leads, clients, and invoicing. Best for: Design-driven agencies prioritizing front-end control.
For agencies specializing in online stores, Shopify is often considered. Strengths:
E-commerce-focused
Strong product management
Payment integrations
Large app ecosystem
Shopify is powerful for client stores – but it is not an agency management platform. Agencies still need CRM, project management, internal collaboration tools, and invoicing systems. Shopify solves client e-commerce needs but not agency workflow management. Best for: Agencies focused exclusively on e-commerce builds.
Framer is gaining popularity among modern web designers. Strengths:
Interactive design capabilities
Fast publishing
Designer-friendly environment
Framer is sleek and modern, but like many visual builders, it centers on the site – not the agency business. No integrated CRM. No built-in invoicing. No client portal. Best for: Creative studios prioritizing aesthetics.
Duda specifically markets itself to agencies. Strengths:
White-label capabilities
Client management dashboard
Multi-site management
Duda addresses some white-label limitations of Squarespace. However:
CRM functionality is limited
Project management still external
Billing integration not fully unified
Automation less comprehensive
Duda improves website white-labeling – but it is not a complete agency operating system. Best for: Agencies primarily focused on white-labeled site hosting.
Let's examine a typical mid-size agency stack using a 15-person agency managing 30 clients as an example.
|
Tool |
Estimated Monthly Cost |
|---|---|
|
Squarespace (30 sites × $25) |
$750 |
|
CRM (HubSpot/other) |
$300–$800 |
|
Project Management (Asana/ClickUp) |
$150–$300 |
|
Invoicing (QuickBooks/FreshBooks) |
$50–$100 |
|
Communication (Slack/Zoom) |
$200–$400 |
|
Total |
$1,450–$2,350+ per month |
This does not include integration tools, admin overhead, duplicate data entry, and lost efficiency. Now compare that to a consolidated agency platform where:
Website builder
CRM
Projects
Invoices
Chat
Video
Automation
All live in one system. Beyond cost savings, consolidation provides unified reporting, fewer logins, faster onboarding, and cleaner client lifecycle visibility.
Different agency models have different operational needs. Let's break down how integrated platforms matter by agency type.
Need:
Rapid site creation
Client approvals
Content collection workflows
Revision tracking
An AI-powered builder like Bitrix24 accelerates initial drafts while integrated project management ensures nothing slips through the cracks.
Need:
Landing page creation
Lead capture
CRM tracking
Campaign follow-ups
Bitrix24 website builder integrates directly with CRM and marketing automation – turning landing pages into pipeline engines automatically.
Need:
Client dashboards
Reporting workflows
Ongoing retainers
Recurring billing
Integrated invoicing and CRM pipelines streamline long-term client management.
Often start with Squarespace + spreadsheets, but then eventually need the following:
Deal pipelines
Structured projects
Client communication history
Payment tracking
Bitrix24 provides growth infrastructure without multiplying tools.
Now let's compare directly. When it comes to the core focus of these services, Squarespace provides a website builder for individuals and small businesses, while Bitrix24 offers a business platform where websites are one component of a complete agency system.
Squarespace:
Templates
Drag-and-drop editing
Limited white-label
Bitrix24:
AI-powered industry-specific website builder
Templates or fully custom builds
Landing pages
Web forms
Complete online stores
Fully integrated with CRM, product catalog, e-commerce, and marketing tools
Squarespace: Basic form capture only. Bitrix24: Full CRM with deals, contact history, automation, and pipeline tracking.
Squarespace: Not included. Bitrix24: Native project tracking, Gantt charts, deliverables, timelines.
Squarespace: Limited or requires third-party apps. Bitrix24: Built-in estimates, invoices, payment tracking connected to CRM.
Squarespace: Not native. Bitrix24: Shared workspaces, chat, file sharing, approval tracking.
Squarespace: Limited. Bitrix24: Self-hosted option and greater brand control.
|
Feature |
Squarespace |
Bitrix24 |
|---|---|---|
|
AI Website Builder |
No |
Yes |
|
Free custom domain |
No |
Yes |
|
Industry-Specific Templates |
Yes |
Yes + AI customization |
|
CRM |
Basic |
Full CRM |
|
Project Management |
No |
Yes |
|
Invoices & Quotes |
Limited |
Yes |
|
Client Portal |
No |
Yes |
|
Automation |
Limited |
Advanced |
|
White-Label |
Limited |
Cloud or On-Premise version |
|
Agency Operations |
No |
Yes |
The key distinction: Squarespace builds websites while Bitrix24 builds websites AND runs your agency.
If every new client means another site fee — plus more subscriptions for CRM and delivery — switch to an integrated platform built to manage clients and projects at scale.
START FREETop Squarespace alternatives include Bitrix24, WordPress, Wix, Webflow, Shopify, Framer, Duda, and some other website builders. The right platform depends on your agency's business model and growth stage.
If you prioritize full customization and developer control, WordPress (self-hosted) remains a powerful choice. For visually polished marketing sites with strong design flexibility, Webflow or Framer may be appealing. Shopify is ideal for agencies focused primarily on e-commerce clients.
However, if your priority is scaling agency operations – not just publishing websites – platforms like Bitrix24 stand out. Bitrix24 combines a powerful AI website builder with CRM, project management, invoicing, automation, and client communication. Instead of layering tools together, agencies can operate from one integrated system.
When evaluating Squarespace alternatives, consider not only front-end design capabilities but also backend agency workflow support.
Yes. Platforms like WordPress (self-hosted), Duda, and Bitrix24 offer stronger white-label capabilities than Squarespace. With Squarespace, platform branding can remain visible in client-facing environments. For agencies selling premium services, maintaining brand control is critical. Bitrix24 goes further by offering:
Branded client portals
Custom domains
Controlled client access environments
Self-hosted deployment option for full infrastructure control
For agencies positioning themselves as long-term digital partners rather than template implementers, white-label flexibility strengthens perceived value and authority.
Yes. Bitrix24 can replace:
Website builder
CRM
Project management
Invoicing software
Communication tools
Basic marketing automation
File storage solutions
Instead of managing 4–6 subscriptions, agencies can centralize operations in one platform. This consolidation reduces subscription stacking costs, integration maintenance, manual data entry between systems, and onboarding complexity for new team members. Operational visibility improves when sales, delivery, and billing all live inside one ecosystem.
Bitrix24's AI-powered website builder can generate industry-specific websites using smart templates or build fully custom designs from scratch. Agencies can quickly launch:
Service-based business sites
Portfolio websites
Landing pages
Web forms
Membership sites
Complete online stores with product catalogs
The AI assists with layout structure, content suggestions, and visual hierarchy tailored to specific industries – accelerating production time. The massive benefit is integration. Every site connects directly to:
CRM pipelines
Lead capture forms
E-commerce modules
Product catalogs
Email marketing tools
Automation workflows
When a visitor submits a form, the contact automatically enters the CRM. When a client purchases a product, the transaction updates the record. When a deal closes, a project can be created instantly. No third-party connectors required.
Squarespace works well for building individual client websites quickly and efficiently. For freelancers managing a small portfolio, it can be sufficient. However, agencies handling 10, 20, or 50+ client accounts often outgrow Squarespace due to:
Lack of integrated CRM
No built-in project management
Limited invoicing tools
Minimal white-label flexibility
Per-site pricing that scales linearly
At scale, operational fragmentation becomes more problematic than website design limitations.
When evaluating a serious website builder for agencies, look for:
Integrated CRM and deal pipelines
Project tracking connected to client accounts
Built-in invoicing and payment tracking
Client portal functionality
Automation for onboarding and follow-ups
Scalable pricing model
The best agency website platform supports the full client lifecycle – from lead to launch to long-term retention.
Yes. Bitrix24's website builder supports full online stores with integrated product catalogs, payment processing, and order tracking. Because e-commerce connects directly to CRM and automation tools, agencies can build marketing funnels, upsell sequences, and retention workflows without additional plugins.
This makes Bitrix24 particularly valuable for agencies offering both website design and ongoing marketing services.
Absolutely. Freelancers benefit from having:
A built-in CRM for managing inquiries
Project tracking for deliverables
Automated follow-ups
Integrated invoicing
Ecommerce features
Client communication in one place
As freelancers grow into agencies, Bitrix24 scales with them – without requiring migration to separate systems.
Squarespace is a powerful website builder. But agencies don't just build websites. They acquire leads, manage pipelines, deliver projects, communicate with clients, invoice and collect payments, retain, and upsell.
When these systems are disconnected, scaling becomes difficult. The strongest Squarespace alternatives don't just offer better templates. They offer operational infrastructure.
The all-in-one platform for digital agencies.
AI-powered website builder
Integrated CRM and pipelines
Project tracking and Gantt charts
Invoices linked to deals
Client portals and communication
Unlimited users
See how agencies scale with Bitrix24 – without stacking five different tools. Explore Bitrix24 Sites & Stores, integrated CRM with ecommerce features, and agency-focused solutions today.